Scenario-Based Strategic Planning Leveraging the BANI Model

In a world defined by Brittleness, Anxiety, Nonlinearity, and Incomprehensibility (BANI), leaders can no longer rely on traditional linear planning. Scenario-based strategic planning provides a structured way to anticipate multiple plausible futures, while the BANI model frames the underlying volatility that shapes them.

We help organizations map vulnerabilities, stress-test strategies, and uncover hidden opportunities by quantifying their exposure to brittle systems, anxious markets, nonlinear disruptions, and incomprehensible shifts. By combining rigorous analytics with human-centered foresight, we enable executives to make confident decisions under uncertainty.

Scenario-based planning is invaluable because it replaces single-point forecasts with a set of plausible futures, each with explicit premises, leading signposts, and pre-agreed actions. It forces assumption-busting, identifies no-regret moves, and installs triggers that convert weak signals into timely decisions. Together, BANI and scenarios accelerate transformation. BANI diagnostics quantify where the organisation is fragile internally and where the market is turbulent externally; those insights shape scenario logics, risk posture, and potential opportunities. The result is a strategy that is both ambitious and resilient, and which, through a quarterly review, evolves with the transformation of the organisation.

Instead of reacting to change, your team learns to design adaptive strategies, resilient business models, and option-rich playbooks that remain viable across contrasting scenarios. The result: clarity in chaos, sharper foresight, and the ability to thrive when the external environment refuses to play by the rules.